Commercialization of Research

Propellerhat team has been working actively with research institutions and universities for commercialization of research results. The impact is created by finding the right people to commercialize the inventions and IPR generated by university research teams. If you are interested in commercialization of deep tech innovations get in touch. Together we can find the first […]

Kindness is the new black

Being kind is the professional approach that works. If you are the best in what you do – you do not need to be a bully. Being kind, especially in times of crisis, will pay back with increasing returns. Have you asked today from your colleagues and customers: “How are you doing”? Just do that […]

Ethics and AI

When talking about artificial intelligence the first questions that come to mind are: What is it? What can it do? And should we be worried? The common threats and risks identified by increasing automation and artificial intelligence (AI) in systems include: Loss of jobs – when will machines take over routine tasks? Liability issues – […]

Product development and marketing – the perfect match

When engineers do their magic in the garage and produce outstanding pieces of art from metal, wood, code or you name it – sometimes marketing people do not get the grease on their hands at that point. Marketing makes the well oiled product presentations, pitch decks, websites and events – after the tech stuff is […]

Positive tension in multidisciplinary teams

In multidisciplinary teams people often say that they have trouble understanding each other. They use the same terms, but have different meanings for them. That can be confusing, but at the same time it is the source of innovation and creativity. Like-minded experts tend to agree and to repeat what has worked so well before. […]