Propellerhat ® CXO Service
Leadership as a service to accelerate traction, growth, and team execution.
Who It’s For?
Startups and scale-ups that need hands-on executive support in product, growth, or operations — but aren’t ready for full-time hires.
What’s Included – Scope of Service?
CXO means CEO, CMO, COO, CTO, CIO – the ”X” is what you need right now. We join your leadership team in as an extended member — focusing on strategy, momentum, and clarity across critical growth functions:
Go-To-Market Strategy & Execution
- Customer profile refinement, value proposition, channel mix
- Funnel design, sales pipeline review, CRM setup
- Messaging and positioning for communications
Product-Market Fit & Growth Model
- Lean product market fit validation & discovery workshops
- Retention/growth metric dashboards
- Experiment design & prioritization of business development
Team & Culture Building
- Founder sparring and team structure advice
- Co-facilitation of team offsites, strategy sessions and sprint planning
Strategic Projects
- Investor update narratives
- International launch prep, partner negotiations, deck + narrative reviews
On-Demand Execution
- Ad hoc involvement in sales calls, product testing, or pitch prep
- Support in growth storytelling
Pricing
Flexible plans based on involvement level and strategic focus:
| Plan | Scope Highlights | Monthly Fee (EUR) (0% VAT) |
| CXO Lite | Strategic coaching, 4–6h/month, async support | €2,500 |
| CXO Core | Embedded lead, 1/2 day per week, OKRs + execution | €3,500–4,000 |
| CXO+Equity | Active interim CXO, weekly presence, high intensity | From €2,000 + equity |
Optional Add-ons:
- Go-to-market sprint – €3,000 (3 weeks)
- Fundraising sprint – €3,000 (4 weeks)
- Co-facilitated team day – €1,500
See also our workshops
Why Propellerhat?
With deep experience across 100+ startups and scale-ups, Propellerhat brings execution power, pattern recognition, and clarity to your most critical strategic moments — without the delay of full-time hiring.